Senior Adam Shots (34)

Business Studies

Business Studies at Ballard looks at the whole picture – everything in life involves business. Think of an item of clothing you are wearing and then what businesses made it possible for you to be wearing it right now? The obvious ones are the shop and the manufacturing plant but what about the cotton growers? The label makers? The delivery company? Health and Safety?

Even the companies who manage the finances of the business are involved. Thinking about all these processes and people allows you to understand what IGCSE Business is about. Business is a major part of everyone’s life and anyone who has a good idea about how businesses work are at an immediate advantage.

“A business, no matter how well-designed, is only as good as the people who live and work in it.”

Dee Hock

“The secret of business is to know something that nobody else knows.”

Aristotle Onassis

“If you don’t drive your business, you will be driven out of business.”

B. Forbes


At Ballard we study the Cambridge IGCSE which is internationally recognised by schools, universities and employers. Thousands of students use Cambridge qualifications to gain places at universities around the world. IGCSE Business provides proof of an understanding of business concepts and the techniques across a range of different types of businesses.

Our pupils learn to understand different forms of business organisations, the environments in which they operate and business functions such as marketing, operations and finance. They also analyse and appreciate the role of people in the success of any business.

At Ballard we aim to give our pupils lifelong skills when they take Business Studies. These include: the ability to calculate and interpret data; communication skills needed to support arguments with reasons; the ability to analyse business situations and reach decisions and judgements.

In Year 10 our pupils undertake a Dragons Den challenge, creating a brand new product or adapting an existing one to sell to their selected audiences. They look at everything from finances to marketing before finally presenting back to the dragons and their peers. This year the ideas ranged from a specialised shock absorber for skateboards to a travel App which “does it all”!